Neighbourly
smashing loneliness in high-rise societies with curated events
The Project
The Project
Create a brand for an event curation company that gives residents a sense of community (all age-groups) while maintaining the standard of living of condos like Kanakia Paris, Lodha and more.
Create a brand for an event curation company that gives residents a sense of community (all age-groups) while maintaining the standard of living of condos like Kanakia Paris, Lodha and more.
Brand Concept
& Identity
Brand Concept
& Identity
Brand
Story & Guide
Brand
Story & Guide
Design Language
Design Language
Identity
Identity
Identity
Brand Palette & Font
Brand Palette & Font
Brand Palette & Font
Primary
Primary
Teal
#00A1A3
Matte Orange
#E69373
CMYK 0.60.60.0
Light Teal
#89BCBD
Beige
#F5F6EF
Black
#333333
Secondary
Plum
#ad6989
CMYK 30.75.15.0
Yellow
#ffcb48
Knock knock
Knock knock
Canoe.
Canoe come out now?
Canoe come out now?
Who’s there?
Canoe who?
Canoe who?
BRAND FONT: RUBIK
Some doors are heavy
to open
Some doors are heavy
to open
That’s why we are here to make it easy for you.
That’s why we are here to make it easy for you.
Design Language
Design Language
Design Language
Design Language
Little
Events
Way to
Workshops
Always
Together
Know the
Unknown
A house
turned home.
A house
turned home.
Breaking ice.
Bridging gap.
Opening doors.
Feeling closer.
Building memories.
Making it smoother.
Feeling personal
Creating the belonging.
Breaking ice.
Bridging gap.
Opening doors.
Feeling closer.
Building memories.
Making it smoother.
Feeling personal
Creating the belonging.
Outside the house.
Inside the condo.
Print Elements
Print Elements
Print Elements
Digital Elements
Digital Elements
Digital Elements
App
Icon
Presentation Template
Presentation Template
Presentation Template
Behind the scenes
The buildings are getting taller with bigger halls
People are living closer but not connecting through the walls
home is where your people are
designer’s diary
designer’s diary
Elevator Talks to Corridor Conversations
The corridors of my childhood home in Noida, Delhi taught me the importance of community.
When your neighbour’s door used to stay open all day for you to randomly enter any time and meet your friend without reason.
When you are standing in the balcony and asking (or shouting at) your friend if they are coming for the evening game?
The corridors of my childhood home in Noida, Delhi taught me the importance of community.
When the neighbour’s door used to stay open during the day so that you could randomly enter your friend’s house without reason.
When you are standing in the balcony and asking (or shouting at) your friend if they are coming for the evening game?
When Ritu aunty comes for curd jamun (starter culture - to create more curd) and talks to mom for an hour at the kitchen door.
I do miss all this.
It was easy to take it all for
The corridors of my childhood home in Noida, Delhi taught me the importance of community.
When the neighbour’s door used to stay open during the day so that you could randomly enter your friend’s house without reason.
When you are standing in the balcony and asking (or shouting at) your friend if they are coming for the evening game?
When Ritu aunty comes for curd jamun (starter culture - to create more curd) and talks to mom for an hour at the kitchen door.
I do miss all this.
It was easy to take it all for
When Ritu aunty comes for curd jamun (starter culture - to create more curd) and talks to mom for an hour at the kitchen door.
I do miss all this.
It was easy to take it all for granted. Especially when you move to a city like Mumbai where life is so fast that no one has the time for a 10 minute corridor conversation and don’t have to ask for milk.
granted. Especially when you move to a city like Mumbai where life is so fast that no one has the time for a 10 minute corridor conversation and don’t have to ask for milk.
Working on Neighbourly’s brand has given me the pleasure (challenging) to create an opportunity for people to connect in new and different ways.
Some connections to fill the void you don’t even realise exists. To create memories that are forever to cherish. Some stories to belong to with people you care for.
I hope you enjoy the project as much as I enjoyed creating it.
granted. Especially when you move to a city like Mumbai where life is so fast that no one has the time for a 10 minute corridor conversation and don’t have to ask for milk.
Working on Neighbourly’s brand has given me the pleasure (challenging) to create an opportunity for people to connect in new and different ways.
Some connections to fill the void you don’t even realise exists. To create memories that are forever to cherish. Some stories to belong to with people you care for.
I hope you enjoy the project as much as I enjoyed creating it.
Working on Neighbourly’s brand has given me the pleasure (and the challenge) to create an opportunity for people to connect in new and different ways.
Some connections to fill the void you don’t even realise exists. To create memories that are forever to cherish. Some stories to belong to with people you care for.
I hope you enjoy the project as much as I enjoyed creating it.
designer’s diary
designer’s diary
More Projects
services
BRANDING
USER FLOWS
PROTOTYPING
USER INTERFACE
IDENTITY DESIGN
GRAPHIC DESIGN
USER EXPERIENCE
INFO ARCHITECTURE
Storytelling
create stronger bonds
with your users
© 2024 SHIVANGI GARG
services
BRANDING
USER FLOWS
PROTOTYPING
USER INTERFACE
IDENTITY DESIGN
GRAPHIC DESIGN
USER EXPERIENCE
INFO ARCHITECTURE
Storytelling
create stronger bonds
with your users
© 2024 SHIVANGI GARG
services
BRANDING
USER FLOWS
PROTOTYPING
USER INTERFACE
IDENTITY DESIGN
GRAPHIC DESIGN
USER EXPERIENCE
INFO ARCHITECTURE
Storytelling
create stronger bonds
with your users
© 2024 SHIVANGI GARG